Even Store Brand Cereal Boxes Make Fun of New Jersey

Everyone loves to make fun of New Jersey, and it’s no surprise that the Armpit of America has long been the butt of everyone’s jokes. While negative comments about the state are typically relegated to pop culture or conversations with those from out of state, hate for New Jersey can also be found in the unlikeliest of places: a cereal box.

My discovery came from a recently purchased box of store brand cereal (don’t judge me), in particular, Shoprite brand bran flakes (again, don’t judge me). On the back of the box is this whole trivia thing about American cities:

cereal 1

In that left-side panel is a quiz about city nicknames, listing the nickname of a city and offering two possible answers. One city nickname presented is”Hornet’s Nest,” with the two choices being Charlotte, North Carolina and none other than Newark, New Jersey.

cereal 2

Obviously, the answer is Charlotte – and that name isn’t just because of the basketball team. The city first earned the moniker during the Revolutionary War when it was known as a “hornet’s nest of rebellion.”

But whoever designed this box took a swipe at New Jersey by making Newark the other option. Unless you live in Charlotte, a hornet’s next is a terrifying thing to encounter, and something you’d want to stay the hell away from. Sure, Newark might not have the best reputation, between the city itself and its namesake airport, but to call it a hornet’s nest? I’d say it’s more of a beehive – might be a little scary, but there is some good stuff inside.

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